Tampilkan postingan dengan label online marketing. Tampilkan semua postingan
Tampilkan postingan dengan label online marketing. Tampilkan semua postingan

Kamis, 10 Maret 2011

To Succeed Online You Must Be Sexy

Did the title of this article catch your attention?

I hope it did, because this will be one of the most important articles you ever read.

You can read dozens of articles on how to succeed at Internet Marketing.

You can buy dozens of ebooks and buy dozens of courses on how to be a successful Internet Marketer.

That is all very important information, and it will certainly be crucial to your Internet Marketing success.

It's not the most important thing, though.

The most important factor is: Being “Sexy.”

Confused?

Let me explain. People are flocking to the Internet at a very rapid rate. The dream of succeeding online is very real, and very attainable.

Because of this, it is very difficult to tell the true experts/gurus from the frauds.

You can be a guru or a fraud, and people may never know which.

They will, however, know your personality, your writing style, and your character.

You must make your visitors and clients remember you by being unique...by being different...by being “Sexy.”

Being “Sexy” online is different than in the offline world. You can be overweight and unattractive, but as an Internet Marketer you can still be “Sexy.”

Don't try to be traditional, be different.

Don't try to be boring, be controversial.

The Internet Marketing world is full of cookie cutter people and websites. If one person is successful everyone will try to copy that person. That may have worked years ago but cookie cutter people and websites do not work as well as they used to. Uniqueness is a desired quality. You can emulate someone’s success and learn from their tactics, but implement them in your own way.

Enjoy yourself! Don't be afraid to show others your personality, and people will come back to you again and again.

A firm knowledge of your business and having the necessary skills is an absolute necessity, but if you're not "Sexy," it will be that much more difficult for you to succeed.

Sabtu, 01 Januari 2011

Pixel Advertising Comes of Age

A pixel ad page is comprised of a grid of one million pixels. Advertisers purchase pixels in minimum 10x10 blocks for $1.00 per pixel, creating banners that link to their websites. Visitors spend hours checking out the links and generating advertiser traffic. In the process, they raise the ranking of the pixel advertising web page, generating a continuing stream of visitors who click through to advertisers.

There are dozens of pixel advertising websites. To try to set themselves apart from others with mercenary motives, some pixel advertising sites offered to devote part of their revenues to charity. But most made only small pledges – typically around 10% of their revenue – to charitable causes. They also didn’t specify the charities they would support.

In a breakthrough that suggests pixel advertising is coming of age, PromoteCharity.com/indexadv.php has committed to donating 40% of its advertising revenues to Foster Parents Plan, an international humanitarian, child-centered, development organization that has been making a difference in the lives of children, their families and communities since 1937.

PromoteCharity.com/indexadv.php is sponsored by Hopscotch Technologies Ltd., a decision support software provider for the financial industry. Sponsors receive their advertising space for a full five years, promoting their idea or business while improving the lives of children worldwide.

Minggu, 17 Oktober 2010

Five New Trends In Increasing Website Exposure

It is not the same old Internet anymore as far as marketing goes. There are new ways to promote your website that will benefit you by adding extra cash in your pocket. Read about the five new methods of Internet marketing that people are using to drive customers to their website. The basic concept that “content is king” along with correct keyword usage is the way to go. You will not regret using these new ways of marketing.

The number one Internet marketing plan for drawing customers into your website is the use of a blog. A blog is a continual updated online journal on your personal views or news related subject matters. People that read your blog are constantly aware of your ideas and thoughts, especially those concerning your business and products. The benefit of promoting your company through a blog is the fact that the search engines love blogs. Fresh new content and a few good keywords thrown in will push you higher up on the engine rankings. People will see it and more customers will click to your site.

In your blog, be sure to add valuable customer information such as product information, or business advice. This draws customer interest. In addition, other bloggers may wish to link with to your blog site, and you can draw in customers from their blogs. That will continually feed your ranking and over time; customer loyalty backed by trust will drive your website and feed new customers into your email. However, without RSS feeds, Really Simple Syndication, your blog may be doomed to fail. RSS feeds work by aggregating the information and outlay it to the customer. The customer will need to have a web browser or special software that can read RSS feeds. Most any information is fed into an RSS feed. The good thing about using a web blog with a RSS Feed is that often your information gets to the news media. A well-written blog with timely advice and resources lends you as creditable in your business area. Be prepared, you could have a reporter knocking at your door.

Another area in which you can spice up your website is with the use of PHP coding. One of the drawbacks to using an RSS feed is that because it is a dynamic page – the spiders will not catch it quick. For example, if it has to wait too long to index it with the code intact, it will just move on. There are things you can do to work with the PHP language, and it will benefit you to learn how to do it. At least with the PHP, you can make your pages on the site look like HTML files. Do not forget to use the idea of text links too. Links to other great sites is a new advertising trend you can use for more website exposure. With SEO, Search Engine Optimization, companies use text link marketing to get their site into the higher rankings. You can use auctions where you bid only on what you think you need, or through a brokerage, you can buy and sell text links. Just like with banners you can change exchange links too.

Bookmark technology and ways to use them has come a long way. Most agree that getting someone to bookmark your site will lead to future sales. People rarely ask for a customer bookmark their site though. There are software programs that you can use to make book marking a snap. All you have to do is to provide a link and your customers can bookmark easily. Some Java script software will automatically bookmark your site for your customer. There is a small fee involved for you. A simple “Please bookmark this site” button is often enough to get the customer to bookmark. Certain software will also add a special icon when the customer saves the site. This makes it easy to standout from the other bookmarked sites. Pop-ups help you to get your customer to bookmark too. New ingenuous software will remind your customer to bookmark as they are leaving, and even to bookmark with their permission.

The Internet is a dynamic marketing experience. In addition, the better you are at implementing its new marketing tools – the more profits you will make. So learn all you can about these five tips on new marketing trends and go grab some lifetime customers.

Senin, 06 September 2010

Easier Way To Make Money Online!

There have never been more people online with the desire to earn money then today.

The big questions have been the same since the start and will not change in the future.

How to make money online.

The answers have been as many as the starts in the sky, but the biggest problem is that most of them never work for more then a few persons.

How can you make money online?

Some of the ways to make money online (according to those who try to sign you up) are,

• Autosurf (let your browser get lost by itself online)
• Read email (add a couple of more emails to the daily spam and get a couple of cents each)
• Chain letters (send $10 to these 3 and put yourself on the list …)
• Paid Surveys (this actually works, when you get any surveys, and you live in a place where you are allowed to take it)
• Ladders of all kinds. (Most often works like a chain letter). The only guaranteed winners are the first ones to sign up.
• Safe lists. Mail anything to millions and they will buy?

The list can be made a mile long.

Are there a better way!

The proven way of earning money works. Get a domain name, build a web site, join affiliate programs and start catching visitors to your site and enter them into an auto responder series.

Sounds good doesn’t it?

But the problem is that you do not have a clue about registering a domain name, building a website, writing ad copy, finding products, using an auto responder, getting the traffic needed and so on.

So what should you do?

How about letting somebody else do the work for you!

Would you like to test-drive a 3-step money making formula today and get your very own fully automated e-commerce website setup with all the bells and whistles that is ready to accept online payments and make money online for you from all around the world, 24-7-365?

This is the next generation of online moneymaking and it will make it possible for anyone without prior knowledge of internet and online marketing to actually make money online.

A completely new breed of business opportunities have emerged the last couple of years. Optimized websites with affiliate programs built in. Pre written auto responder series with your affiliate id’s automatically inserted. Pre planned ways of getting traffic and behind it all supports, setup and everything else you need.

So why not start earning money online today?

Sabtu, 21 Agustus 2010

Do You Want To Get Paid Just For Making Searches?

When you make searches, you are looking for something, which is something that we all do everyday. Well how about every time you make a Search, you get paid for it??
What a great way to earn money, but like me you are probably thinking, where is the catch?

Before we go any further, I am NOT talking about Google’s and their Adsense program. Which is very good, but it requires other people to make the “clicks”, and then it has to be on the advertisements that Google has placed on your web site. What Google does NOT do, it to pay you to make a Search! The Search Engine I am talking about DOES!!

How it works, is like this. This new Search Engine pays you, EVERY TIME you make a Search using your very own Search Engine Portal. So imagine, instead of using Google, MSN or Yahoo, or whoever you are currently using to make Searches, you use this new Search Engine. No real hardship, providing you get good results in your Search, it does not really matter.

It gets even better, it is not restricted to just you. They will ALSO pay you every time someone else searches on your personal Search Portal. So the more people that you can get to use YOUR search portal the better.

As editor of a large Article Directory, that currently has over 20,000 Articles, we receive hundreds of new ideas that arrive daily….but in this past week I have received two new articles, that have both made me sit up and take notice. This is the first of those, the other I will leave for a second article.

Every day many millions of searches are performed, admittedly over 80% of those searches are currently made by internet users that go through either Google, MSN or Yahoo, but none of them will pay you when you search, this new Search Engine does! Don’t forget that it was only a few years ago when Google started, and the big guys said that they would not last…..but now look at how big they are.

This is how the new Search Engine works:

You have your own Search Portal, in the same way that you would Search though any of the big three. Although instead of using say Google, you Search via your own personal Search Portal. The results that they supply, are both quick, and also very good, and supplied in the same way that they would be with any other Search Engine, but here is the difference!

1/. They will give you $50 just for joining, no catch, your account is credit as soon as you join up with them.

2/. You then get the personal link to your very own Search Portal when you join, which you then use whenever you want to make a Search of the internet.

3/. They CREDIT your account every time you make a Search, using your own Search Portal.

Now the potential!

The Search Portal link is specific to YOU, so the idea is for you to get your friends, and maybe even business colleagues to also use YOUR Search Portal, after all it will cost them nothing, and they will get good results. The more people you can get to use your Search Portal the better….BECAUSE every time that it is used to make a Search by anyone using YOUR Search Engine Portal link, the Search company pays YOU!!

It progresses even further, it is completely Free to you, and you get the $50 sign up bonus mentioned above, but if your friends also sign up, they get the $50 bonus too, as do their friends, and their friend’s friends!

So there must be a catch?
I have NOT found one, and I have looked at it VERY closely. In fact I think it is a great idea, I have actually tried it, and as promised my account credit increased as they said it would. I believe that it is a very novel idea and one that could really take off. It is totally free to use, it does not cost the users anything, and so as far as I can see it really is a win win situation.

The Search Engine I am talking about, is also a Pay Per Click Search Engine, so they DO want you to use the money you earn to buy Pay Per Click listings, but then if you have your own website, and you are accumulating money for Free just by making Searches, then it also means that you are getting your “clicks” for Free too. They also have paid Membership, which I understand allows you to take the money you earn in the form of Cash Commissions, paid twice monthly via PayPal.

From my point of view, it looks like a new way of getting free traffic to my website.

So finally if you do have a web site, or maybe plan to have one in the future, would like to promote it for Free, then this is something that you should really take a look at.
After all they could be the internet’s next big player, and you are getting in on the ground floor!

Rabu, 23 Juni 2010

Combining Subscribe Button With A Help Button

Most sites, especially blogs have feeds associated with them, but Internet users do not know what a feed is or how to use it. You’ve probably seen the little orange button with white writing (XML,RSS, Feeds, Syndicate This Site) on a web page or blog post. If you are a non-techie, you must have wondered what this little button is for. To ensure that Internet users know what a feed is, Dave Winer, RSS creator, advocates the use of one simple and universal button Subscribe, which leads to feeds rather than using XML, RSS, Feeds, etc. Some web developers even combines the Subcribe button with a Help button that will lead web users to an explanatory page about subscribing and RSS.

About RSS, XML, Syndicate This Site Link

A button or a link that says Syndicate This Site, RSS, XML simply means that the article title, a link and a brief description for each new page or post are available for you to use on your site or to access through a newsfeed reader program.

RSS is a text-based format specified in XML (Extensible Markup Language). XML is useful in describing, sharing and transmitting data across the Internet. XML defines data and HTML displays that data. The RSS abbreviation is used to refer to the following standards – Really Simple Syndication, Rich Site Summary, RDF (Resource Description Framework) Site Summary.

RSS feeds provide a list of items. Usually each item contains a title, summary, a link to the full version of the content and a link to a URL of the site. For the internet user, the ability to subscribe to content using RSS means that he gets content without having to browse from site to site and also of not having to worry about spam. The content goes to a newsfeed reader. He can choose whatever content he wants to subscribe to. For the content providers, RSS can help drive traffic to their sites by making it easy for users to be updated with new pages or blog posts.

A lot of sites include any one of the RSS, Syndicate This Site buttons. Clicking one of these buttons will take you to a broken page full of codes. Just copy the URL that appears in the address bar of the page or blog and use that URL to subscribe to the site in your newsfeed reader. The newsfeed reader will inform you when there is new content from a site you subscribed to.

When a site has an RSS feed, it is said to be syndicated. Syndication is a method through which web publishers and bloggers make their content available in a format that software can read. A newsfeed reader or news aggregator is software designed to subscribe to sites through syndication. A newsfeed reader automatically compiles latest contents of your sites that are RSS enabled. You can now view the sites’ updates in your newsfeed reader.

For example, you have several favorite travel websites. Rather than logging on to each one of these travel sites for fresh updates, you can just subscribe to their new contents (feeds) in your newsfeed reader software. A click of the RSS button will display a list of the headlines of all new entries from all the travel sites you subscribe to. Clicking the headline link will show a brief description for the entry and a link to the full version. You get to only read the entries that interest you.

You can install a newsfeed reader on your computer and have easy access to it on your desktop. You can also use an online newsfeed reader. Some of the more popular ones are FeedDemon for Windows, NetNewsWire for Mac OS X and Bloglines (web-based, free).

Once you’ve installed a newsfeed reader, you can then subscribe to feeds. Feeds are names given to sources of information utilized by newsfeed readers to obtain new contents and updates they display. Feeds are technically similar to web pages. However, web pages are written in HTML (Hypertext Markup Language, standard language with which all web pages are built) readable by humans. Conversely, feeds are intended to be read or processed by software. Feeds are based on XML technology. Newsfeed readers allow you to subscribe to feeds in different methods. Most web pages or blog posts have a little orange button that says XML,RSS, Syndicate This Site.

Feeds are very useful. They notify Internet users of updates from favorite sites without visiting them one by one. Feeds also allow users to read fresh contents from one convenient location.

Subscribe Button with Help Button – User Friendly

If you have RSS feeds, you definitely would like visitors to your site to subscribe to them. This way your site doesn’t get buried in oblivion. You also want to make it easy for them to subscribe to your feeds. A Subscribe button together with a Help button will be very beneficial and at the same time user friendly to your visitors.

Instead of the terms XML, RSS, Syndicate This Site, you can just use Subscribe. It is a very simple word that visitors understand compared to XML, RSS, etc. The Subscribe button is a universal RSS subscription button that lets your visitors add your RSS feeds to the newsfeed reader easily. Visitors will just click the Subscribe button on your site and they are given the go signal to select the newsfeed reader where they want to add your RSS feed. A Subscribe button makes subscription to RSS feeds easy. You can also monitor how many visitors subscribe to your feeds. Visitors will have a satisfactory online experience and thus increase visitor loyalty. However, some visitors may not understand what the Subscribe button means. This is where the Help button comes in handy.

Vis a vis the Subscribe button, clicking the Help button will display links to pages with in-depth information about feeds and subscribing. The pages include basic information on feeds, newsfeed readers, links to further readings and tutorials.

Make it a point that the Subscribe and Help Button are displayed prominently on your site to draw visitors’ attention to your RSS feeds and give them convenient access to websites and blogs (the media sources).

Selasa, 01 Juni 2010

Are You A Member Of Another Website? Exchange Links

If you know anything about small business, then you know that some of a small business owner’s strongest business allies are other small business owners. When you are a part of the small business world, you realize that by working with other owners like yourself, you can often become more successful. This is especially true on the web as well as locally. If you want to promote your business more on the web, but have no budget to help you do so, consider working with other websites. To do this, you will have to log in a little time however. Not every website operator will be willing to help you out with advertising. Use these tips to help you along the way.

The first thing you want to do when considering a website link exchange with another site is to make your site the best it can be. Although this may sound irrelevant, it is likely website operators will only be willing to help you if they truly admire your site and find it appropriate. This should be the standard in all cases at least. If a website operator is going to commit to allowing your link to be placed on their website and vice versa, they will want your reputation and website to be top notch. So, before you even ask for the trade off, make sure your links are working and everything looks great with your own site.

After polishing your site, you will need to make a list of the potential websites you can trade with. If you are a member of another website, then certainly add it to your list. Any site that you regularly visit or contribute in some way to is a great place to begin. Consider sites that you frequently use for message boards or chat rooms as well. If the site is familiar with you in any way, they will be more likely to partner with you on this task. Make sure you are realistic in your list as well. An enormous site will not likely be interested in helping a smaller site promote itself.

When creating your list, also be aware of websites you are in competition with. Many people who automatically be drawn to websites that offer similar services as their own. This is a mistake however. The best thing to do is target sites that offer services or products that are somewhat connected to what you offer, however are not the same. For instance, if you operate a website that sells flowers, consider targeting another website that sells vases, but not a site that also sells flowers. If you can find a correlation that works for both you and the other site, you will reap the most benefits.

Once you have a strong list of potential sites to work with on the exchange, develop a little proposal to send to each webmaster or owner. This should be short and concise explanation of what you want to do, which is exchange links on your sites. You can outline a few potential benefits for the other site as well as yourself. Explain why you think your site would mesh well with theirs. Even if it seems elementary, they may not realize the benefits unless you spell them out in the proposal. Make sure you include contact information for yourself and ask them to respond by a specific date. You can reasonably state, “a response within ten days would be greatly appreciated”. Most webmasters or owners will likely have gotten around to reading the proposal in that amount of time.

Once you have a few sites on board, you can sit back and see the benefits roll in. With users seeing your link on their website as well, you will get much more traffic than usual. You will be able to reach an audience that you might not have gotten to otherwise. Using the method of exchanging links with other websites is an inexpensive way to boost your website’s traffic. You may need to research and connect in order to make the agreement work with other sites, but the effort is well worth the cost. Once you have developed these relationships between yourself and other sites, you will be able to work on other issues together as well. This type of networking is great for your business overall.

Jumat, 21 Mei 2010

Building Your Way To Online Success-Part 4

Just as a good business plan relies on a certain number of consistent factors to be successful, so too, does a well thought out and executed website. Your site can provide any personality you wish (i.e. fun, adventurous, touching, professional, etc.), but it’s important to tune your website to the frequency of both visitor and search engine.

For instance, if the purpose of your website is golfing, but the majority of your written material is about something other than golf it may likely provide a disconnect with visitors who are interested in golf (which is why they came to your site). Such a scenario will also reduce your ranking in most search engine results.

Search engines utilize “spider” technology that scrolls through your website looking for those things that connect the content of your website with the purpose of your website. The more often it finds words related to the intent of your site the greater your website will rank. In turn, your website will be seen more often by those using a search engine to find the products, services or information that you provide.

When writing content for your website you should map out applicable ‘keywords’ or ‘key phrases’ that make your site content relevant to your site purpose. So, using the golf example, you might write articles that focus on using keywords of key phrases such as golf, golfing lessons, golf instructions, learn how to golf, golfing videos, etc.

The relevance of your website is important to you, your visitor and ultimately the search engines whose goal is to provide their visitors with the most relevant sites available. Once you determine the target of your website you may wish to visit the following site to assist you in helping to determine which keywords or key phrases are best suited for your site.

http://inventory.overture.com/d/searchinventory/suggestion/?mkt=us〈=en_US

The site above allows you to type in the keyword that best describes your site. In turn, it provides you with multiple keywords or key phrases that will assist you in crafting the most comprehensive content for your site.

If you have trouble writing applicable content you may wish to find a content writer who can assist you in research and writing. Hiring such a writer can add professionalism and comprehensive content to your site. Visitors should not be distracted by misspelled words and other errors and a professional writer can be a sound investment in your online objectives. Many qualified writers can also take your ideas and polish them up so you work in tandem with a writer in crafting highly specific content for your site. You should define for any writer you work with what specific keywords or key phrases you require. It may even be beneficial to create several articles that focus on one specific keyword or key phrase.

When adding content to your website, it is important to think ahead. Define your main pages then add simple navigation tools to each page of your site. We will talk more about this in our next article.

Important information should be easily accessed on your website. Visitors should be able to locate pages within two clicks of the mouse. Without navigational structure your content will essentially be useless to visitors who have difficulty locating the material they need.

The primary rule for website development is to ensure that your visitors can click back to the homepage FROM EVERY PAGE OF YOUR WEBSITE.

Please look for Part 5 of Building Your Way to Online Success.

Kamis, 20 Mei 2010

Building Your Way To Online Success-Part 3

Here is a recap of the content of our first two guidelines for getting a successful business started:

Step 1: DECIDE WHAT YOUR BUSINESS IS GOING TO BE

Step 2: CREATE A WEBSITE

This article will extend the ideas for CREATING A WEBSITE. In the last article we talked about the design of the site which provides a critical first impression with your visitors. Remember, with website design it is better to have no online presence than a lousy one.

As important as the design is, you must convince your visitors that your site is worth a return visit. This is typically done through QUALITY content throughout your site.

A quick tour through cyberspace will show that there are many good looking websites that contain nothing of value for their visitors. These types of sites lack the longevity needed in today’s cyber savvy culture. Style and substance must go hand in hand.

Because content is a key to website development, you must determine whom your target audience is. If your target audience is fishermen, it would make little sense to include Grandma Sarah’s recipe for apple pie. It doesn’t take long to visit a variety of websites that contain advertisements for products that have nothing to do with the website. It is also easy to find websites that contain content that, while interesting, have little to do with the products, goods, services or information the site is expected to provide. When a website owner misses their target audience it leaves the impression that they have little skill in providing the very thing the visitor came to the website for – the very thing you wanted them to leave with.

Once you decide who your target audience is, you need to determine content and direction for your site.

For example, if you are selling fishing equipment, you may want to have other content related to fishing such as fishing tips or fishing locations, etc. You will want to provide content that will keep your visitors coming back for more.

Many site builders have discovered a message board to be an effective tool for bringing likeminded consumers together. You can make this happen on your website with very little time commitment required. Whatever the focus of your website, the message board should operate with a similar focus. This can provide an additional tool to drive visitors back to your site.

Visitors can be consumers of either products or information. If you are effectively catering to their informational needs you can still derive a financial return by providing links to shopping resources that may benefit the visitor. It is also possible to create a specialty shop of your own that caters to a specific segment of fishermen. If you don’t want to develop your own shop, you can link with existing outlets that provide a financial return for every sale directed from your site. You may not get rich from this approach, but it provides an added benefit for your visitor and may be another means of encouraging their return.

Unless you are independently wealthy you will need to find a source for revenue to pay for site development and ongoing hosting and other incidental costs. Make sure to develop open space on your website to allow for the inclusion of sold advertising once your site takes off. Always think ahead.

Your website is something akin to a canvas just waiting for a brilliant piece of art to take shape. Carefully map out the pages you will need for your site. First, you need a homepage - then determine what other pages you will need.

Your homepage should accurately explain and summarize your website’s mission. Work through the mission carefully to minimize words while maximizing the clarity of the purpose statement. If you are selling a product or service your homepage needs to catch your visitor’s attention immediately. Don’t make your visitor search to discover what it is your site does – it’s a game very few will play.

The following is a list of common pages visitors expect in a website:

Contact Us
About Us
Products
Services
Links

These pages are often called by other names, but once you determine the primary categories for your home page you will want to divide your content into appropriate pages. One of the cardinal rules of site development is to always make sure your site is easy to navigate. What this means is that your visitors should be able to easily find what they are looking for. If finding the material they need requires a site search, you may have lost a return customer. Don’t make them search for content. On the other hand you should always provide a prominent link back to your homepage on EVERY page of your site.

When you place multiple ads, images and flashing text on your web pages, your visitor may leave confused and frustrated. Keep things simple – never over produce a webpage and make your content easy to read. A key component to this objective is to maintain a consistent and universally utilized font such as Arial or Times New Roman. Little known fonts may not display correctly for all visitors and may provide further frustration.

BE SURE there are no spelling errors anywhere on your site! Spelling mistakes make a website look very unprofessional. It doesn’t take long to load the content onto a word processor to check for common mistakes in both spelling and grammar. Having someone proof your pages can also add to the professional objectives you desire.

Should you require assistance in devising quality content for your site, you may want to consider hiring a freelance writer to assist in content development. It will be well worth the investment!

When developing content for your website, keep in mind that your text should be as search engine friendly as possible. We will talk more about this in Part 4.

Please look for Part 4 of Building Your Way to Online Success.

Kamis, 13 Mei 2010

Budgeting For Your Online Business

What we are going to recommend here is a methodology for those who plan to establish their online business with a limited budget.

One of the most important factors for being successful in online business, or any business for that matter, is budget control regardless of how big or small your budget is.

First we need to define what the meaning of limited budget is. First, you need to believe in your heart that it is impossible to start and run an online business for free. Do not believe anybody who tells you otherwise.

The second rule is you need to budget at least $200 for marketing and administrative costs. To give you an idea of what these costs might be here are few examples:

1- Administrative Cost Items:

a. Internet Connection
b. Hosting Service for your website (If you have one)
c. Phone Bill.
d. Electricity
e. Credit Card Charges
f. Post and Courier (If applicable)

2- Marketing Costs (Depending on your general Strategy)

a. Software Programs
b. Traffic Generation Services
c. Offline Advertising
d. Pay Per Click
e. Leads
f. Autoresponder Service
g. Any other Paid advertising Tactic

Now you can add on top of the above mentioned $200 any direct costs related to your business. Mainly this includes one or both of the following:

1- What you have to pay to stay in business including a monthly subscription if applicable.

2- Inventory of Products that you have to buy.

To be able to spend your budget wisely we recommend following these steps:

1- Do not start your online marketing activity by choosing paid options. In a previous article we detailed what are your free online marketing strategy tools. We will just list them here:

a. Submit your link(s) to directories and search engines.
b. Write and Submit articles to article directories
c. Reciprocal linking
d. Posting in active forums
e. Make your website content rich and dynamic
f. Blog and Ping.
g. Traffic Exchange Services

2- Buy software programs that will help you automate the processes of the above free online marketing options. Try not to opt for subscription based services. Make sure to have software programs that have a one time payment option.

3- After few months you will realize that you have a free amount in your budget that now you can use for paid online or offline marketing options.

Our final and sincere recommendation to you is not to get involved in any online business if you cannot spend a total of $300 - $500 per month.

Kamis, 04 Maret 2010

A Search Engine that PAYS YOU to make a Search?

As editor of a large Article Directory, that currently has over 20,000 Articles, we receive hundreds of new  ideas that arrive daily….but in this past week I have received two new articles, that have both made me sit up and take notice. This is the first of those, the other I will leave for a second article.

Every day many millions of searches are performed, admittedly over 80% of those searches are currently made by internet users that go through either Google, MSN or Yahoo, but then like this new Search Engine, they too had to start somewhere. After all it was only a few years ago that Google started, now look at how big they are.

This is how the new Search Engine works:

You have your own Search Portal, in the same way that you would Search though any of the big three. Although instead of using say Google, you Search via your own personal Search Portal. The results that they supply, are both quick, and also very good, and supplied in the same way that they would be with any other Search Engine, but here is the difference!

1/. They will give you $50 just for joining, no catch, your account is credit as soon as you join up with them.

2/. You then get the personal link to your very own Search Portal when you join, which you then use whenever you want to make a Search of the internet.

3/. They CREDIT your account every time you make a Search, using your own Search Portal.

Now the potential!

The Search Portal link is specific to YOU, so the idea is for you to get your friends, and maybe even business colleagues to also use YOUR Search Portal, after all it will cost them nothing, and they will get good results. The more people you can get to use your Search Portal the better….BECAUSE every time that it is used to make a Search by anyone using YOUR Search Engine Portal link, the Search company pays YOU!!

It progresses even further, it is completely Free to you, and you get the $50 sign up bonus mentioned above, but if your friends also sign up, they get the $50 bonus too, as do their friends, and their friend’s friends!

So there must be a catch?
I have NOT found one, and I have looked at it VERY closely. In fact I think it is a great idea, I have actually tried it, and as promised my account credit increased as they said it would. I believe that it is a very novel idea and one that could really take off. It is totally free to use, it does not cost the users anything, and so as far as I can see it really is a win win situation.

The Search Engine I am talking about, is also a Pay Per Click Search Engine, so they DO want you to use the money you earn to buy Pay Per Click listings, but then if you have your own website, and you are accumulating money for Free just by making Searches, then it also means that you are getting your “clicks” for Free too. They also have paid Membership, which I understand allows you to take the money you earn in the form of Cash Commissions, paid twice monthly via PayPal.

From my point of view, it looks like a new way of getting free traffic to my website.

So finally if you do have a web site, or maybe plan to have one in the future, would like to promote it for Free, then this is something that you should really take a look at.
After all they could be the internet’s next big player, and you are getting in on the ground floor!

Minggu, 21 Februari 2010

A Closer Look At Micropayments

During the early days of the Internet, most of the contents found online are provided for free, either by different institutions or universities. As the years go by, the Internet has experienced various innovations. One major factor in the evolution of the Internet is the consumers’ ability to purchase, sell and advertise products and services, a concept that is more commonly referred to as “e-Commerce”.

As the popularity of the Internet continuously grows, it is only natural for the content providers to start looking for different ways of making money from the content that they publish online. Basically, there are three ways for users to earn money from content; one is through advertising. Here, the content is available for free; however it comes with certain ads or links to their sponsor sites.

Another way for content providers to make money is by charging subscriptions, wherein consumers are required to pay a certain amount in exchange for access to the content for a certain period of time. The downside to the subscription model is that it only offers one choice to the consumer – either they do not pay the subscription and thus get no content or pay a substantial fee to get all the content. Oftentimes, this kind of choice led the consumers to move on to sites that offer content for free. Meanwhile, the third form of revenue is through donations that are solicited by the content providers themselves.

However, in 1998 a fourth form of revenue was proposed – the micropayment system. The concept of micropayments would not die down completely, nor would it fully come to life. What are micropayments, exactly? Micropayment is generally defined as the means of transferring small amounts of money (usually in pennies, nickel or dimes), usually in purchasing digital contents like music, movies, games and others.

Since charging such small amounts through the customary payment system like credit cards is impractical, the micropayment system is a viable option for those websites that wish to go "micro". The main objective of micropayments is to target a high volume of consumers by offering content at a relatively low price. It is also usual for micropayment systems to accumulate several payments and then charge it in one regular payment.

Most micropayments advocates firmly believe that the micropayment system is the solution to the free rider problem for those sites that are solely dependent on advertising. As for websites that are charging subscription fees, micropayments will be a viable alternative in order to increase the number of their consumers.

However, regardless of all the benefits that micropayment systems seem to offer, its popularity among the consumers did not quite catch on for quite a time. This is mainly due to the pressing disadvantages that micropayment detractors are quick to point out. Most micropayment system detractors insist that micropayments would cause inconvenience rather than convenience to consumers. How so? The most popular argument used is the "mental transaction cost".

What does mental transaction cost mean? Well, this is where a consumer stops and thinks twice whether the content is actually worth the price, regardless of how small the price is. This could cut down the number of your customer, since more people are likely to opt for free content.

The people pushing micropayments believe that the dollar cost of goods is the thing most responsible for deflecting readers from buying content, and that a reduction in price to micropayment levels will allow creators to begin charging for their work without deflecting readers.

Another possible drawback to using micropayment systems is that it requires the consumer to use major credit cards. Remember that Internet consumers are quite diverse in age; therefore, you cannot assume that all of them would have credit cards. Since teenagers are under the legal age, they do not have credit cards. Moreover, even among those consumers living in highly developed countries, not everyone has a credit card, and borrowing someone else’s credit card just to read a certain article in the Internet would prove to be a big inconvenience. Simply put, micropayment systems could very well alienate those consumers who do not have credit cards.

So with all these disadvantages, why do we need micropayments? With the growing demand for ethereal products (like information) in global economies and their immediate delivery at a low cost, the customary payment methods seemed to be impractical. Since most information found online (Web pages, Web links, etc.) cost barely a penny, the cost of charging in the usual payment method would turn out to be more expensive than the actual product. Thus, micropayment is a viable alternative.

A lot of content providers agreed that micropayments offer them the opportunity to regain the cost of online publishing, even possibly make money, that is, if they are popular enough. At present, content providers see their online popularity as a disadvantage since their popularity requires them to pay for large amounts of bandwidth. Another benefit that micropayment systems offer content providers is the opportunity to be completely free from sponsorship and advertising, which offers them more independence. Without advertising the provider could concentrate on publishing materials that interests their consumers instead of what interests their advertisers.

Micropayment systems are showing signs of recovery recently, what with the launching of Apple’s iTunes $0.99 a-song, the model is finally showing some signs of life. Furthermore, reports on the state of the paid content market shows that, content purchases below $5 increased 707% in 2002. A veritable accomplishment, since it made a seven-fold leap from virtually nothing.

Although, millions of people find the notion of purchasing $.99 songs at iTunes attractive, Apple’s administrators themselves admitted that most consumers still prefer purchasing larger album packages instead of the per song purchases. After all, Internet users do not purchase content as if they were a piece of candy. Some micropayment solutions even admit that their customers are loading less money into their accounts than what they initially expect which means that a considerable barrier still remains. Now, whether the micropayment system will eventually find success this time around or not will still depend on the consumers’ behavior, a hurdle that is yet to be crossed.

Jumat, 22 Januari 2010

5 Ways to Increase Targeted Visitors...That Work!

I have talked to a number marketers on the Internet and by far the biggest reason most of them haven't made money is because they don't bring enough  targeted visitors to their websites. I am not saying they don't know how to bring target visitors to their site, because I am sure many of them do. What I am saying is that most marketers are not willing to put in the effort it takes to drive massive amounts of traffic to their sites.

No one likes to admit it, but let's face it most of us are lazy, we are always looking for an easier way to do things. There is nothing wrong with that, but there are some things that just have to be done a certain way and there just isn't a short cut.  When it comes to targeted traffic we have all looked for an easier way. I tried auto traffic exchanges, it doesn't get much easier than that. Would you like to guess how many products I sold using auto traffic exchanges. Don't waste your time guessing I have never sold a product using auto traffic exchanges and don't remember ever selling a product using manual traffic exchanges for that matter. I am not against using traffic exchanges they have their place, but selling products is not one of them.

You are probably thinking when is he going to get to the 5 ways to increase targeted visitors. I am getting there, but you need to understand the 5 ways are important, but the reason you are not making money is not because you don't know the 5 ways to bring targeted traffic to your site, the reason you are not making money is because you don't believe they work. You may have tried a few of the ways to get targeted traffic, but never put in a lot of effort or did it the way you wanted to do it because doing it the way you were told to do it would just take too long. The people that will make money after reading this article are the people that have a burning desire to make it no matter what the cost, and no matter how much time it takes. The people that came to the Internet looking for an easier way to make money than going to a dead end job will have to wake up and realize that making money on the Internet is not a lot easier than going to that job. Those that accept that and stop looking for the easy way to make money will benefit from this article.

5 Ways to Increase Target Visitors

1. Writing Articles

2. Search Engine Traffic

3.Posting In Forums

4. List Building

5.Viral Marketing

An article is restricted to a certain number of words so I can not tell you exactly how to use the 5 ways to increase targeted visitors, but you can find that information at any marketing forum for free, one I use a lot is The Warrior Forum. I hope you noticed that most of the 5 ways to get targeted traffic involve writing, most people have trouble writing, I have trouble with it, that is what this article is about, just buckle down and do it no matter how hard it is. Don't be like some people and write an article and say to yourself, it took so long to write this article I will just submit it to 10 article directories. You need to submit that article until your fingers can't type any more, if you will do that it can get easier, because then you will be making some money that you can use to have ghost writers write articles for you.

Good Luck!

About The Author

Clint Pollard has been marketing on the Internet for nine years.

If you have trouble writing, but need massive amounts of traffic to your site, visit http://easywriting.ncave.com