Rumor has it that press releases are the next big thing in the SEO business, and many companies are spending top dollars trying to write the next big press release announcing the next big balloon breaking technology. But is this really the next big thing?
By definition, a Press Release is a kind of news item released by the company on whom the news is being reported. As such, you will have to compete with all the other press releases and hope that your will get picked up.
Why Will Your Press Release Be Trashed?
1) Unless you are writing a press release about Microsoft, Adobe, Sony or one of the other mega-companies, or at least about a company that is relatively well known, forget about it. Journalists and news editors receive thousands of press releases a day and there is no way that they will waste more than a quick glance. So why should you pay a company seven to eight hundred dollars for them sending your press release to thousands of editors and journalists when they are going to junk it anyway?
2) Unless you are announcing a truly revolutionary product or technology (which I assume you are not since you are only interested in using the professionally paid and written press release to boost your search engine rankings), whatever you make up or announce such as some new free deal or new portal offering something unique, your chances of being picked up are very slim. Yes, the PR companies will tell you that they have vast experience in writing Press Releases that will make yours stand out and get picked up but this is not accurate. The only way your PR is going to get picked up is if it truly is something out of the ordinary or something that no one has ever thought off.
3) Unless you plan to spend millions of dollars and then just by sheer volume your site will go ahead in the search engines, this is not a good option. Why? If you send a large number of press releases then these will be placed on the different PR companies websites main page. Since most of these home pages have a very high page rank, your site will get a boost. The question is whether this boost is worth the large amount of money you will put into the PR companies pocket. No it is not. Use that money to buy (though I do not recommend this) links from high-ranked websites and you will pay less and receive more benefit.
4) Any press release, even if it has been accepted, will remain on the different pages for just a short time, making the time and effort and even more so the amount of money you paid fruitless.
Conclusion:
A press release is useful if you wish to contact the press and maybe get some free publicity, but it is of no use if you wish to use it as a tool in order to advance your website in the search engines.
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Tampilkan postingan dengan label search engine. Tampilkan semua postingan
Kamis, 29 September 2011
Jumat, 26 Agustus 2011
The benefit of One-Way links from Web Directories
There are so many rules that search engines follow to determine which site gets ranked number one for certain search words and so on and so forth. However, one of these criteria includes links so that is something you should focus on if you are interested in increasing your traffic and rankings with the search engines.
You may not know how to go about getting one way links to your website, but it really is pretty easy. All you need to do is start listing your website in different web directories and before long you will have plenty of links pointing back to your website. This is really important and something you want to focus on because if you do not have links to your site then getting ranked high in the search engines will be difficult.
Why Do you Need Links for the Search Engines?
Nobody knows for sure exactly what formula the many search engines use to rank websites, but it is known that links to your website make up a big percentage of where your website is ranked. Obviously, the higher your website is ranked in the search engines the more visitors will click on your site and the more traffic you will have. Because of this the success of your website just might depend on how many links you have pointing back to your site on the Internet. Think of it as a popularity contest and the website with the most links is the most popular and wins a high ranking in the search engines as a result. So, the higher your site ranks in the search engines the more visitors your site will receive and the more money you will make! One way links and search engines rankings have a great cause and effect relationship so you should get started today.
Web directories are one of the best way to get the needed one way links to your website and they offer many benefits to your site other than helping your site get a high ranking with the search engines. Also, web directories all you to submit your site to a category and then a human edits your site information in order to approve it for the directory. Many people use directories to find information and websites as opposed to search engines, so when you use a web directory or web directories for linking purposes you will also be able to attract traffic due to the individuals who visit the directory looking for website.
When you use website directories to list your website or even websites you will quickly realize an increase in your sites rankings with the search engines as well as increased traffic due to this as well as traffic from the directory. GO ahead and increase your business and website traffic and start listing your site with the many web directories today!
You may not know how to go about getting one way links to your website, but it really is pretty easy. All you need to do is start listing your website in different web directories and before long you will have plenty of links pointing back to your website. This is really important and something you want to focus on because if you do not have links to your site then getting ranked high in the search engines will be difficult.
Why Do you Need Links for the Search Engines?
Nobody knows for sure exactly what formula the many search engines use to rank websites, but it is known that links to your website make up a big percentage of where your website is ranked. Obviously, the higher your website is ranked in the search engines the more visitors will click on your site and the more traffic you will have. Because of this the success of your website just might depend on how many links you have pointing back to your site on the Internet. Think of it as a popularity contest and the website with the most links is the most popular and wins a high ranking in the search engines as a result. So, the higher your site ranks in the search engines the more visitors your site will receive and the more money you will make! One way links and search engines rankings have a great cause and effect relationship so you should get started today.
Web directories are one of the best way to get the needed one way links to your website and they offer many benefits to your site other than helping your site get a high ranking with the search engines. Also, web directories all you to submit your site to a category and then a human edits your site information in order to approve it for the directory. Many people use directories to find information and websites as opposed to search engines, so when you use a web directory or web directories for linking purposes you will also be able to attract traffic due to the individuals who visit the directory looking for website.
When you use website directories to list your website or even websites you will quickly realize an increase in your sites rankings with the search engines as well as increased traffic due to this as well as traffic from the directory. GO ahead and increase your business and website traffic and start listing your site with the many web directories today!
Kamis, 25 Agustus 2011
What is a Web Directory
A web directory in it's simplest form can be thought of as a human indexed search engine. Humans can visit a directory website and make resource suggestions through an online form. A human editor will review the suggestion and add it to the directory provided it meets the submission guidelines for the directory.
General vs Niche Directories
There are two major types of web directories on the internet, general and niche. A general web directory will have it's resources sorted into a large number of categories covering a wide range of topics. Niche web directories tend to focus on one subject with resources sorted into a smaller number of highly related categories.
Purpose of Web Directories
The major purpose of a web directory is to provide directory users with a categorized list of high quality websites from a chosen field or industry. With the advent of search engines as the preferred method for finding internet resources the importance of directories as information provider's has diminished. But, as search engine technology and the field of search engine optimization have evolved, a new use for web directories has materialized.
Directories and Link Popularity
Current search engine ranking algorithms place a huge importance on back links to a website as an indicator of it's importance on the internet (known as link popularity). Search engine's value links to websites from web directories because these directories have human editors. Having your website listed in a respected web directory is an indicator to the search engines that your website has met a certain standard for quality and is a site worth linking to.
Search engine's also tend to serve up category pages from trusted web directories near the top of their search results so having your website listed in as many high quality web directories as you can should be part of any website marketing plan, especially when your website is new.
Getting your website listed in a web directory is also an excellent way to build high quality, search engine friendly back links to your website and gain targeted web traffic from both directory users and the boost to your search engine rankings from the increased link popularity of your website.
Please note, it is worth taking the time to carefully review a directory prior to making a submission. Not all directories are search engine friendly or provide traffic to their listings so it is up to the submitter to gather as much information about the web directory submission guidelines, linking structure and reputation prior to submitting a resource for inclusion.
General vs Niche Directories
There are two major types of web directories on the internet, general and niche. A general web directory will have it's resources sorted into a large number of categories covering a wide range of topics. Niche web directories tend to focus on one subject with resources sorted into a smaller number of highly related categories.
Purpose of Web Directories
The major purpose of a web directory is to provide directory users with a categorized list of high quality websites from a chosen field or industry. With the advent of search engines as the preferred method for finding internet resources the importance of directories as information provider's has diminished. But, as search engine technology and the field of search engine optimization have evolved, a new use for web directories has materialized.
Directories and Link Popularity
Current search engine ranking algorithms place a huge importance on back links to a website as an indicator of it's importance on the internet (known as link popularity). Search engine's value links to websites from web directories because these directories have human editors. Having your website listed in a respected web directory is an indicator to the search engines that your website has met a certain standard for quality and is a site worth linking to.
Search engine's also tend to serve up category pages from trusted web directories near the top of their search results so having your website listed in as many high quality web directories as you can should be part of any website marketing plan, especially when your website is new.
Getting your website listed in a web directory is also an excellent way to build high quality, search engine friendly back links to your website and gain targeted web traffic from both directory users and the boost to your search engine rankings from the increased link popularity of your website.
Please note, it is worth taking the time to carefully review a directory prior to making a submission. Not all directories are search engine friendly or provide traffic to their listings so it is up to the submitter to gather as much information about the web directory submission guidelines, linking structure and reputation prior to submitting a resource for inclusion.
Sabtu, 09 Juli 2011
Tag Clouds Coming to Your Desktop
With overwhelming amounts of information cramming the Internet, it's harder and harder to find something meaningful every day. Web catalogs such as DMOZ can hardly list a few million sites, when there are literally hundreds of millions of them in the wild. There are almost a hundred billion unique Web pages in existence. It comes to no surprise that this non-structured, hardly categorized crowd can no longer be effectively searched.
Finding a particular site from billions of pages is near impossible statistically. One has to be dedicated and persistent in formulating advanced search queries in order to find the result. You can 'surf' the list of returned results, and if you're lucky, you’ll find what you need. Want more of the same kind of result? Until today, you had no other choice but to continue surfing.
That's all changed now. With the release of INTSPEI P-Navigator ( http://www.p-navigator.com/ ), you are no longer forced to surf on the surface of the Internet. Dive deep into the depths of mysterious relations and tag clouds, and get more than you even wanted when you started searching!
Based on tag clouds, P-Navigator not only searches better; it searches deeper. Tag clouds are assemblies of links made of various sized words that you can stumble upon frequently on blogs. On most blogs, the size of the link typically indicates the number of times the tag was used on that site. P-Navigator reinvents the concept of tag clouds by performing semantic analysis of all resources on the Web, and forming tag clouds to improve your searches.
P-Navigator is a daring explorer of the depths of the Internet. Based on revolutionary search technologies, P-Navigator makes comprehensive Web searches available to everyone. P-Navigator allows finding documents and finding out about relations visually, memorizing and improving your searches with a semantic tag cloud. All actions are performed from the modern crafted visual interface coming straight from tomorrow.
P-Navigator brings you not just a revolutionary visual view of a search experience, it also offers a fully featured tool for researching the Internet not only on what's out there, but on how such things relate to each other. Your searches are structured into straightforward hierarchies, and are easy to refine by simply clicking the mouse. Another click of a mouse will switch the view on what's linking to the page being investigated. One more click, and the view is transmutated to display what other pages are referred by the page you are researching. Need your own view? Unleash your imagination and make one!
With P-Navigator, you can discover hidden information, find out how one document is related to others, assemble all connections and solve the puzzle. Intrigued? Download P-Navigator now (http://www.p-navigator.com/). Revolutionize your search and never look back.
Finding a particular site from billions of pages is near impossible statistically. One has to be dedicated and persistent in formulating advanced search queries in order to find the result. You can 'surf' the list of returned results, and if you're lucky, you’ll find what you need. Want more of the same kind of result? Until today, you had no other choice but to continue surfing.
That's all changed now. With the release of INTSPEI P-Navigator ( http://www.p-navigator.com/ ), you are no longer forced to surf on the surface of the Internet. Dive deep into the depths of mysterious relations and tag clouds, and get more than you even wanted when you started searching!
Based on tag clouds, P-Navigator not only searches better; it searches deeper. Tag clouds are assemblies of links made of various sized words that you can stumble upon frequently on blogs. On most blogs, the size of the link typically indicates the number of times the tag was used on that site. P-Navigator reinvents the concept of tag clouds by performing semantic analysis of all resources on the Web, and forming tag clouds to improve your searches.
P-Navigator is a daring explorer of the depths of the Internet. Based on revolutionary search technologies, P-Navigator makes comprehensive Web searches available to everyone. P-Navigator allows finding documents and finding out about relations visually, memorizing and improving your searches with a semantic tag cloud. All actions are performed from the modern crafted visual interface coming straight from tomorrow.
P-Navigator brings you not just a revolutionary visual view of a search experience, it also offers a fully featured tool for researching the Internet not only on what's out there, but on how such things relate to each other. Your searches are structured into straightforward hierarchies, and are easy to refine by simply clicking the mouse. Another click of a mouse will switch the view on what's linking to the page being investigated. One more click, and the view is transmutated to display what other pages are referred by the page you are researching. Need your own view? Unleash your imagination and make one!
With P-Navigator, you can discover hidden information, find out how one document is related to others, assemble all connections and solve the puzzle. Intrigued? Download P-Navigator now (http://www.p-navigator.com/). Revolutionize your search and never look back.
Kamis, 05 Mei 2011
What is a Web Directory?
Do you have a website and are looking for more traffic? If so you don’t have to despair trying to figure out how you will direct traffic to your site because there is a tried and true way to increase your traffic in no time! The best method to get more traffic is with one way links. You may have heard of reciprocal links in the past, but that requires you to host a link on your site as well. With one way links there is a link to your site, but you don’t have to host a link as well! You might be wondering how you can possibly get other sites to host a link to your site without you having to host a link back, but fortunately it is not only possible but really easy with web directories!
One Way Links and Web Directories
Website directories are simply directories that focus on compiling links to other websites and then categorizing them. There are thousands of web directories on the Web that will allow you as a website owner to submit your website information and link to have included in the web directory. Then, a human will review the submission to approve it for the web directory. Then, your site will have a new one way link in the web directory that will help you reach more people and ultimately get more traffic. Since there are so many web directories you can spend a lot of time submitting your information in order to receive those important one way links. Or else you could hire someone to do it for you. Amazingly, there are many online companies that focus on submitting your link to website directories and since they already know the web directories and how to go about the process they can do it fast and cheap!
Since there are so many directories out there and you want as many links as possible then this might be the best bet for you. Trying to link your site with all of the web directories on the web will take a lot of your time and you won’t be able to focus on other projects or business. Of course, if you have a lot of free time then you can visit all of the web directories you want to submit your website to get a one way link. That is completely up to you, just know there are companies that offer this service for a very reasonable rate.
Some of the most famous web directories are Yahoo! Directory, Open Directory Project, as well as LookSmart, so you will want to start with these. Of course, there are plenty of other web directories to choose from and you might need to do a little online research to figure out which ones are best. Just remember, if you want more traffic for your website start placing some one way links to your site in web directories and watch the visitors come.
One Way Links and Web Directories
Website directories are simply directories that focus on compiling links to other websites and then categorizing them. There are thousands of web directories on the Web that will allow you as a website owner to submit your website information and link to have included in the web directory. Then, a human will review the submission to approve it for the web directory. Then, your site will have a new one way link in the web directory that will help you reach more people and ultimately get more traffic. Since there are so many web directories you can spend a lot of time submitting your information in order to receive those important one way links. Or else you could hire someone to do it for you. Amazingly, there are many online companies that focus on submitting your link to website directories and since they already know the web directories and how to go about the process they can do it fast and cheap!
Since there are so many directories out there and you want as many links as possible then this might be the best bet for you. Trying to link your site with all of the web directories on the web will take a lot of your time and you won’t be able to focus on other projects or business. Of course, if you have a lot of free time then you can visit all of the web directories you want to submit your website to get a one way link. That is completely up to you, just know there are companies that offer this service for a very reasonable rate.
Some of the most famous web directories are Yahoo! Directory, Open Directory Project, as well as LookSmart, so you will want to start with these. Of course, there are plenty of other web directories to choose from and you might need to do a little online research to figure out which ones are best. Just remember, if you want more traffic for your website start placing some one way links to your site in web directories and watch the visitors come.
Kamis, 17 Maret 2011
Using search engine gateway smarter to find your information
Today, I want to share with you how I use search engine gateway to find information. For those of you who know the term “search engine gateway” for the first time, I strongly recommend you to read the article “What is search engine gateway?” I wrote before and go to Navino’s website to see how it works.
Put it in simple, by adding a short search name, which represents one website, before the search keywords, I can search hundreds of search engines with just one search box. Search engine gateway gets the search name information and forwards me to the pre-defined search engine. For example, Navino defines “b” as Google’s blog search engine. So if I want to search something on “Linux”, I just use “b Linux” in my search box and the search gateway would forward me to Google’s blog search engine with the keyword “Linux”.
Navino has already defined some search names for most popular search engines. These search engines are assigned with one-letter search names for easy use. Some of them are Google, Yahoo’s stock information, Weather.com’s weather information, and dictionary.com’s dictionary search. Navino also allows you to recommend search names for some websites, but those search names are required to be approved for wide public interesting only.
Sometimes, a few search engines I want to use are not in Navino’s public search name database. Therefore, Navino also allows me to define private search names for personal use only. These search names are not required to be approved and can be used immediately after define.
One more trick when I use search engine gateway is, I define private search names as a shortcut to my favorite websites. For example, I defined “h” for Hotmail.com. When I want to check my email, I just put “h” in the search box and the gateway will forward me accordingly to the hotmail website.
I hope this article can help you to use search engine gateway better and smarter. And I also want to hear from you about your story how to use search engine gateway in the near future. Enjoy!
Put it in simple, by adding a short search name, which represents one website, before the search keywords, I can search hundreds of search engines with just one search box. Search engine gateway gets the search name information and forwards me to the pre-defined search engine. For example, Navino defines “b” as Google’s blog search engine. So if I want to search something on “Linux”, I just use “b Linux” in my search box and the search gateway would forward me to Google’s blog search engine with the keyword “Linux”.
Navino has already defined some search names for most popular search engines. These search engines are assigned with one-letter search names for easy use. Some of them are Google, Yahoo’s stock information, Weather.com’s weather information, and dictionary.com’s dictionary search. Navino also allows you to recommend search names for some websites, but those search names are required to be approved for wide public interesting only.
Sometimes, a few search engines I want to use are not in Navino’s public search name database. Therefore, Navino also allows me to define private search names for personal use only. These search names are not required to be approved and can be used immediately after define.
One more trick when I use search engine gateway is, I define private search names as a shortcut to my favorite websites. For example, I defined “h” for Hotmail.com. When I want to check my email, I just put “h” in the search box and the gateway will forward me accordingly to the hotmail website.
I hope this article can help you to use search engine gateway better and smarter. And I also want to hear from you about your story how to use search engine gateway in the near future. Enjoy!
Jumat, 14 Januari 2011
Internet Surfers Get Rewarded
Sick of watching the earnings that search engines post quarter after quarter, two twenty-somethings have started a Web site that gives users a way to share in the wealth.
mySearchBonus.com allows users to earn points every time they search the web. They can redeem those points for gas cards, gift certificates, consumer electronics, and other prizes.
There is no catch. The site generates revenue only through ad sales, and does not solicit to users or re-sell their information. And mySearchBonus.com utilizes the Google search engine, so there is no difference in the results they're getting -- just in the rewards.
Every time a registered user searches through mySearchBonus.com, he/she earns one point. Those points are tallied in a window at the top of the screen, and can be redeemed starting at 500 points.
That means that, with only 500 Web searches, you can earn $5 worth of free gas to the station of your choosing!
Ry Racherbaumer, co-founder of mySearchBonus, said: “We designed it so that a user is able to start using it immediately. We don’t want people to go through lengthy registration processes. We just want them to use the search engine and start earning points.”
Co-founder Geoff Lilienfeld said that the most common question he hears is what’s the catch?
“The site earns money off of the advertising revenue just like any search engine,” he said. “We simply use free gas as an incentive to get users to use the search engine. It is truly a win-win situation.”
The site has been extremely successful in the recent weeks. Lots of students and young professionals are flocking to receive free rewards. With gas prices on the rise more and more will be going to similar sites to try to ease the strain on their wallet.
mySearchBonus.com allows users to earn points every time they search the web. They can redeem those points for gas cards, gift certificates, consumer electronics, and other prizes.
There is no catch. The site generates revenue only through ad sales, and does not solicit to users or re-sell their information. And mySearchBonus.com utilizes the Google search engine, so there is no difference in the results they're getting -- just in the rewards.
Every time a registered user searches through mySearchBonus.com, he/she earns one point. Those points are tallied in a window at the top of the screen, and can be redeemed starting at 500 points.
That means that, with only 500 Web searches, you can earn $5 worth of free gas to the station of your choosing!
Ry Racherbaumer, co-founder of mySearchBonus, said: “We designed it so that a user is able to start using it immediately. We don’t want people to go through lengthy registration processes. We just want them to use the search engine and start earning points.”
Co-founder Geoff Lilienfeld said that the most common question he hears is what’s the catch?
“The site earns money off of the advertising revenue just like any search engine,” he said. “We simply use free gas as an incentive to get users to use the search engine. It is truly a win-win situation.”
The site has been extremely successful in the recent weeks. Lots of students and young professionals are flocking to receive free rewards. With gas prices on the rise more and more will be going to similar sites to try to ease the strain on their wallet.
Sabtu, 21 Agustus 2010
Do You Want To Get Paid Just For Making Searches?
When you make searches, you are looking for something, which is something that we all do everyday. Well how about every time you make a Search, you get paid for it??
What a great way to earn money, but like me you are probably thinking, where is the catch?
Before we go any further, I am NOT talking about Google’s and their Adsense program. Which is very good, but it requires other people to make the “clicks”, and then it has to be on the advertisements that Google has placed on your web site. What Google does NOT do, it to pay you to make a Search! The Search Engine I am talking about DOES!!
How it works, is like this. This new Search Engine pays you, EVERY TIME you make a Search using your very own Search Engine Portal. So imagine, instead of using Google, MSN or Yahoo, or whoever you are currently using to make Searches, you use this new Search Engine. No real hardship, providing you get good results in your Search, it does not really matter.
It gets even better, it is not restricted to just you. They will ALSO pay you every time someone else searches on your personal Search Portal. So the more people that you can get to use YOUR search portal the better.
As editor of a large Article Directory, that currently has over 20,000 Articles, we receive hundreds of new ideas that arrive daily….but in this past week I have received two new articles, that have both made me sit up and take notice. This is the first of those, the other I will leave for a second article.
Every day many millions of searches are performed, admittedly over 80% of those searches are currently made by internet users that go through either Google, MSN or Yahoo, but none of them will pay you when you search, this new Search Engine does! Don’t forget that it was only a few years ago when Google started, and the big guys said that they would not last…..but now look at how big they are.
This is how the new Search Engine works:
You have your own Search Portal, in the same way that you would Search though any of the big three. Although instead of using say Google, you Search via your own personal Search Portal. The results that they supply, are both quick, and also very good, and supplied in the same way that they would be with any other Search Engine, but here is the difference!
1/. They will give you $50 just for joining, no catch, your account is credit as soon as you join up with them.
2/. You then get the personal link to your very own Search Portal when you join, which you then use whenever you want to make a Search of the internet.
3/. They CREDIT your account every time you make a Search, using your own Search Portal.
Now the potential!
The Search Portal link is specific to YOU, so the idea is for you to get your friends, and maybe even business colleagues to also use YOUR Search Portal, after all it will cost them nothing, and they will get good results. The more people you can get to use your Search Portal the better….BECAUSE every time that it is used to make a Search by anyone using YOUR Search Engine Portal link, the Search company pays YOU!!
It progresses even further, it is completely Free to you, and you get the $50 sign up bonus mentioned above, but if your friends also sign up, they get the $50 bonus too, as do their friends, and their friend’s friends!
So there must be a catch?
I have NOT found one, and I have looked at it VERY closely. In fact I think it is a great idea, I have actually tried it, and as promised my account credit increased as they said it would. I believe that it is a very novel idea and one that could really take off. It is totally free to use, it does not cost the users anything, and so as far as I can see it really is a win win situation.
The Search Engine I am talking about, is also a Pay Per Click Search Engine, so they DO want you to use the money you earn to buy Pay Per Click listings, but then if you have your own website, and you are accumulating money for Free just by making Searches, then it also means that you are getting your “clicks” for Free too. They also have paid Membership, which I understand allows you to take the money you earn in the form of Cash Commissions, paid twice monthly via PayPal.
From my point of view, it looks like a new way of getting free traffic to my website.
So finally if you do have a web site, or maybe plan to have one in the future, would like to promote it for Free, then this is something that you should really take a look at.
After all they could be the internet’s next big player, and you are getting in on the ground floor!
What a great way to earn money, but like me you are probably thinking, where is the catch?
Before we go any further, I am NOT talking about Google’s and their Adsense program. Which is very good, but it requires other people to make the “clicks”, and then it has to be on the advertisements that Google has placed on your web site. What Google does NOT do, it to pay you to make a Search! The Search Engine I am talking about DOES!!
How it works, is like this. This new Search Engine pays you, EVERY TIME you make a Search using your very own Search Engine Portal. So imagine, instead of using Google, MSN or Yahoo, or whoever you are currently using to make Searches, you use this new Search Engine. No real hardship, providing you get good results in your Search, it does not really matter.
It gets even better, it is not restricted to just you. They will ALSO pay you every time someone else searches on your personal Search Portal. So the more people that you can get to use YOUR search portal the better.
As editor of a large Article Directory, that currently has over 20,000 Articles, we receive hundreds of new ideas that arrive daily….but in this past week I have received two new articles, that have both made me sit up and take notice. This is the first of those, the other I will leave for a second article.
Every day many millions of searches are performed, admittedly over 80% of those searches are currently made by internet users that go through either Google, MSN or Yahoo, but none of them will pay you when you search, this new Search Engine does! Don’t forget that it was only a few years ago when Google started, and the big guys said that they would not last…..but now look at how big they are.
This is how the new Search Engine works:
You have your own Search Portal, in the same way that you would Search though any of the big three. Although instead of using say Google, you Search via your own personal Search Portal. The results that they supply, are both quick, and also very good, and supplied in the same way that they would be with any other Search Engine, but here is the difference!
1/. They will give you $50 just for joining, no catch, your account is credit as soon as you join up with them.
2/. You then get the personal link to your very own Search Portal when you join, which you then use whenever you want to make a Search of the internet.
3/. They CREDIT your account every time you make a Search, using your own Search Portal.
Now the potential!
The Search Portal link is specific to YOU, so the idea is for you to get your friends, and maybe even business colleagues to also use YOUR Search Portal, after all it will cost them nothing, and they will get good results. The more people you can get to use your Search Portal the better….BECAUSE every time that it is used to make a Search by anyone using YOUR Search Engine Portal link, the Search company pays YOU!!
It progresses even further, it is completely Free to you, and you get the $50 sign up bonus mentioned above, but if your friends also sign up, they get the $50 bonus too, as do their friends, and their friend’s friends!
So there must be a catch?
I have NOT found one, and I have looked at it VERY closely. In fact I think it is a great idea, I have actually tried it, and as promised my account credit increased as they said it would. I believe that it is a very novel idea and one that could really take off. It is totally free to use, it does not cost the users anything, and so as far as I can see it really is a win win situation.
The Search Engine I am talking about, is also a Pay Per Click Search Engine, so they DO want you to use the money you earn to buy Pay Per Click listings, but then if you have your own website, and you are accumulating money for Free just by making Searches, then it also means that you are getting your “clicks” for Free too. They also have paid Membership, which I understand allows you to take the money you earn in the form of Cash Commissions, paid twice monthly via PayPal.
From my point of view, it looks like a new way of getting free traffic to my website.
So finally if you do have a web site, or maybe plan to have one in the future, would like to promote it for Free, then this is something that you should really take a look at.
After all they could be the internet’s next big player, and you are getting in on the ground floor!
Senin, 09 Agustus 2010
Discover how you can, with 3 simplest of tips, boost your Adwords click through rates and ultimately income!
#1 Headlines
Many Adwords users know its importance and how relevant it is to click through rates and ultimately – income. But how many of use actually spend a great deal of time perfecting it? Headlines are one of the most crucial determinate of success in the campaigns you run! I will let you in one this, one of the best ways to write a successful headline is to copy what others have done before! It is as simple as doing a search on Google.
#2 Ad Groups
How many of you actually create more then 5 ad groups for any give campaigns? Not a whole lot as expected. The purpose of creating Ad groups is its relevancy and intimacy to the keywords. What do I mean by this? Take for example, “soccer betting guides” and “bet on asian soccer matches”. These are 2 distinct phrases yet they are referring to the same product. If you group them under the same adgroup and dump all the keywords in, this would reduce click through rates and drive costs up. Instead set up an ad group just for “soccer betting guides” and in this group can be other words like “soccer betting tips” etc…
#3 Get Your Ad Bolded
This simply means including keywords which you added in your adgroup to your ad body. Taking the previous example, your ad body should have something like “looking for betting guides and tips?” So when users search for either the “soccer betting tips” or the “soccer betting guides” phrase they would see your ad in bold, making your ad stand out and increasing click through rates.
Dylan is the author of the Free report “Secret Google Tactics”. It is an insightful guide that brings optimization of Adwords and Adsense to a whole new level
http://www.secretgoogletactics.com
Many Adwords users know its importance and how relevant it is to click through rates and ultimately – income. But how many of use actually spend a great deal of time perfecting it? Headlines are one of the most crucial determinate of success in the campaigns you run! I will let you in one this, one of the best ways to write a successful headline is to copy what others have done before! It is as simple as doing a search on Google.
#2 Ad Groups
How many of you actually create more then 5 ad groups for any give campaigns? Not a whole lot as expected. The purpose of creating Ad groups is its relevancy and intimacy to the keywords. What do I mean by this? Take for example, “soccer betting guides” and “bet on asian soccer matches”. These are 2 distinct phrases yet they are referring to the same product. If you group them under the same adgroup and dump all the keywords in, this would reduce click through rates and drive costs up. Instead set up an ad group just for “soccer betting guides” and in this group can be other words like “soccer betting tips” etc…
#3 Get Your Ad Bolded
This simply means including keywords which you added in your adgroup to your ad body. Taking the previous example, your ad body should have something like “looking for betting guides and tips?” So when users search for either the “soccer betting tips” or the “soccer betting guides” phrase they would see your ad in bold, making your ad stand out and increasing click through rates.
Dylan is the author of the Free report “Secret Google Tactics”. It is an insightful guide that brings optimization of Adwords and Adsense to a whole new level
http://www.secretgoogletactics.com
Jumat, 09 April 2010
Are Made For Adsense Sites Ruining Search Results?
It's happened to you. You've searched for something on Google and several promising results appear. You click on a link, but when you get to the site all you see are a few ads and nothing even remotely close to what you searched for. So you go back to the search results and try again, only it happens again and again until you finally find a page with some decent content...or frustration sets in and you give up all together.
Why does this happen? How come in this day and age Google can't give you the results you're looking for? A large part of the answer is the growing number of made for AdSense (MFA) sites on the web today. MFA sites are designed for the sole purpose of getting you to click on a Google AdSense advertisement.
Define Made for AdSense
A site is made for AdSense if its sole purpose is to get users to click on AdSense ads. Its owners don't intend that users will learn from its content or participate in a community. All that they want is for them to click on an ad. A site is NOT made for AdSense if its primary purpose is to provide unique content and the site owner decides to keep their content free by displaying advertisements, AdSense or other. This has been going on for years – television, newspapers, and magazines all generate revenue with advertisements. The difference is that the advertisements SUPPLEMENT the content of the show or article. The same applies for the web. If you have a news site or a forum, placing ads on your site does not make it a made for AdSense site.
Why Do People Make MFA Sites?
The thing with MFA sites is that they work. The overwhelming majority of the population has no clue what Google AdSense is and doesn't understand that Google and the site owner make money when they click on an ad. By placing these ads in locations that people tend to focus on (Google gives you examples of locations that result in the highest click through), it's inevitable that a certain percentage of visitors will click on the ads – either intentionally or unintentionally.
Site owners make anywhere from a five cents to several dollars per click (revenue is split between them and Google) depending on the industry. Big deal right? If you convert 5% of users into clicks and you make 10 cents a click, you're only making 50 cents for every hundred visitors to your site. Well if you make a thousand MFA sites and each gets two hundred visitors a day, you are making a cool $1,000/day.
Smart MFA site owners design sites with keywords that advertisers pay more than the standard 20 cents or 30 cents. They design sites with “content” about lawyers and car companies that purchase AdWords advertisements that cost several dollars a click. Re-do that calculation with five dollars a click instead of 10 cents and your jaw will drop.
How do they get their traffic? In addition to using conventional white hat SEO methods (like unique content and link building), many of these sites shamelessly also take advantage of keyword stuffing and cloaking – tactics that are considered unethical and are against Google's terms of service. Many also get their clicks in unethical ways – either by clicking on ads themselves or by employing bots to automatically click. This is called click fraud and is also against Google's terms of service.
Who Gets Hurt?
Some would argue that no one is getting hurt by “tricking” people into clicking. Hey they're not getting charged anything. No, but some advertiser is. Some business that's pouring their hard earned money into Google AdWords to attract TARGETED visitors to their site. Instead they end up paying for accidental clicks. You (the searcher) also get hurt by getting less than optimal results. Imagine an internet where these sites didn't exist. You might actually have a chance at finding what you're looking for on the first try. That would save you some time that I'm sure you'd be glad to have.
Should Google Do Something About It?
Everyone's first thought is “Google could stop it if they tried.” In reality, probably not. Regardless of the talent they recruit, there are literally hundreds of thousands of people trying to figure out a work around. As Seth Jayson recently said in his article about the same topic entitled How Google is Killing the Internet “I think when you pit a few hundred Google Smarty Pantses -- who are getting fat on stock options and gourmet meals at the Big Goo campus -- against many thousand enterprising schemers on the Internet, the battle will go to those hungry schemers every time.”
Google does have a system in place to reduce click fraud and are always improving their algorithm to rid their results of sites that practice cloaking, keyword stuffing, and other black hat SEO techniques. Unfortunately, it's probably not enough.
The larger (and much scarier) question is whether or not Google wants to do something about it. For the time being, they stand to make a ton of money off of MFA sites. Until Google starts to see a negative impact from MFA sites there's really no reason for them to rush to do anything about it. Say Yahoo! all of a sudden came up with a way to identify and block MFA sites and provided better search results because of it, Google may be threatened by the potential (or actual) loss of search percentage. But until that happens I wouldn't expect Google to do much more than they are right now.
What Can You Do?
There's no doubt that MFA sites have clogged up the web with thousands of worthless pages. The best way to reduce the number of made for AdSense sites is probably to do something about it yourself. If you advertise on Google AdWords, don't allow Google to display your ads on their content network (AdSense sites). As an internet user, you can educate others about MFA sites and encourage them not to click on ads. It may not seem like much, but all of those clicks add up – just ask someone who owns a made for AdSense site.
Why does this happen? How come in this day and age Google can't give you the results you're looking for? A large part of the answer is the growing number of made for AdSense (MFA) sites on the web today. MFA sites are designed for the sole purpose of getting you to click on a Google AdSense advertisement.
Define Made for AdSense
A site is made for AdSense if its sole purpose is to get users to click on AdSense ads. Its owners don't intend that users will learn from its content or participate in a community. All that they want is for them to click on an ad. A site is NOT made for AdSense if its primary purpose is to provide unique content and the site owner decides to keep their content free by displaying advertisements, AdSense or other. This has been going on for years – television, newspapers, and magazines all generate revenue with advertisements. The difference is that the advertisements SUPPLEMENT the content of the show or article. The same applies for the web. If you have a news site or a forum, placing ads on your site does not make it a made for AdSense site.
Why Do People Make MFA Sites?
The thing with MFA sites is that they work. The overwhelming majority of the population has no clue what Google AdSense is and doesn't understand that Google and the site owner make money when they click on an ad. By placing these ads in locations that people tend to focus on (Google gives you examples of locations that result in the highest click through), it's inevitable that a certain percentage of visitors will click on the ads – either intentionally or unintentionally.
Site owners make anywhere from a five cents to several dollars per click (revenue is split between them and Google) depending on the industry. Big deal right? If you convert 5% of users into clicks and you make 10 cents a click, you're only making 50 cents for every hundred visitors to your site. Well if you make a thousand MFA sites and each gets two hundred visitors a day, you are making a cool $1,000/day.
Smart MFA site owners design sites with keywords that advertisers pay more than the standard 20 cents or 30 cents. They design sites with “content” about lawyers and car companies that purchase AdWords advertisements that cost several dollars a click. Re-do that calculation with five dollars a click instead of 10 cents and your jaw will drop.
How do they get their traffic? In addition to using conventional white hat SEO methods (like unique content and link building), many of these sites shamelessly also take advantage of keyword stuffing and cloaking – tactics that are considered unethical and are against Google's terms of service. Many also get their clicks in unethical ways – either by clicking on ads themselves or by employing bots to automatically click. This is called click fraud and is also against Google's terms of service.
Who Gets Hurt?
Some would argue that no one is getting hurt by “tricking” people into clicking. Hey they're not getting charged anything. No, but some advertiser is. Some business that's pouring their hard earned money into Google AdWords to attract TARGETED visitors to their site. Instead they end up paying for accidental clicks. You (the searcher) also get hurt by getting less than optimal results. Imagine an internet where these sites didn't exist. You might actually have a chance at finding what you're looking for on the first try. That would save you some time that I'm sure you'd be glad to have.
Should Google Do Something About It?
Everyone's first thought is “Google could stop it if they tried.” In reality, probably not. Regardless of the talent they recruit, there are literally hundreds of thousands of people trying to figure out a work around. As Seth Jayson recently said in his article about the same topic entitled How Google is Killing the Internet “I think when you pit a few hundred Google Smarty Pantses -- who are getting fat on stock options and gourmet meals at the Big Goo campus -- against many thousand enterprising schemers on the Internet, the battle will go to those hungry schemers every time.”
Google does have a system in place to reduce click fraud and are always improving their algorithm to rid their results of sites that practice cloaking, keyword stuffing, and other black hat SEO techniques. Unfortunately, it's probably not enough.
The larger (and much scarier) question is whether or not Google wants to do something about it. For the time being, they stand to make a ton of money off of MFA sites. Until Google starts to see a negative impact from MFA sites there's really no reason for them to rush to do anything about it. Say Yahoo! all of a sudden came up with a way to identify and block MFA sites and provided better search results because of it, Google may be threatened by the potential (or actual) loss of search percentage. But until that happens I wouldn't expect Google to do much more than they are right now.
What Can You Do?
There's no doubt that MFA sites have clogged up the web with thousands of worthless pages. The best way to reduce the number of made for AdSense sites is probably to do something about it yourself. If you advertise on Google AdWords, don't allow Google to display your ads on their content network (AdSense sites). As an internet user, you can educate others about MFA sites and encourage them not to click on ads. It may not seem like much, but all of those clicks add up – just ask someone who owns a made for AdSense site.
Kamis, 04 Maret 2010
A Search Engine that PAYS YOU to make a Search?
As editor of a large Article Directory, that currently has over 20,000 Articles, we receive hundreds of new ideas that arrive daily….but in this past week I have received two new articles, that have both made me sit up and take notice. This is the first of those, the other I will leave for a second article.
Every day many millions of searches are performed, admittedly over 80% of those searches are currently made by internet users that go through either Google, MSN or Yahoo, but then like this new Search Engine, they too had to start somewhere. After all it was only a few years ago that Google started, now look at how big they are.
This is how the new Search Engine works:
You have your own Search Portal, in the same way that you would Search though any of the big three. Although instead of using say Google, you Search via your own personal Search Portal. The results that they supply, are both quick, and also very good, and supplied in the same way that they would be with any other Search Engine, but here is the difference!
1/. They will give you $50 just for joining, no catch, your account is credit as soon as you join up with them.
2/. You then get the personal link to your very own Search Portal when you join, which you then use whenever you want to make a Search of the internet.
3/. They CREDIT your account every time you make a Search, using your own Search Portal.
Now the potential!
The Search Portal link is specific to YOU, so the idea is for you to get your friends, and maybe even business colleagues to also use YOUR Search Portal, after all it will cost them nothing, and they will get good results. The more people you can get to use your Search Portal the better….BECAUSE every time that it is used to make a Search by anyone using YOUR Search Engine Portal link, the Search company pays YOU!!
It progresses even further, it is completely Free to you, and you get the $50 sign up bonus mentioned above, but if your friends also sign up, they get the $50 bonus too, as do their friends, and their friend’s friends!
So there must be a catch?
I have NOT found one, and I have looked at it VERY closely. In fact I think it is a great idea, I have actually tried it, and as promised my account credit increased as they said it would. I believe that it is a very novel idea and one that could really take off. It is totally free to use, it does not cost the users anything, and so as far as I can see it really is a win win situation.
The Search Engine I am talking about, is also a Pay Per Click Search Engine, so they DO want you to use the money you earn to buy Pay Per Click listings, but then if you have your own website, and you are accumulating money for Free just by making Searches, then it also means that you are getting your “clicks” for Free too. They also have paid Membership, which I understand allows you to take the money you earn in the form of Cash Commissions, paid twice monthly via PayPal.
From my point of view, it looks like a new way of getting free traffic to my website.
So finally if you do have a web site, or maybe plan to have one in the future, would like to promote it for Free, then this is something that you should really take a look at.
After all they could be the internet’s next big player, and you are getting in on the ground floor!
Every day many millions of searches are performed, admittedly over 80% of those searches are currently made by internet users that go through either Google, MSN or Yahoo, but then like this new Search Engine, they too had to start somewhere. After all it was only a few years ago that Google started, now look at how big they are.
This is how the new Search Engine works:
You have your own Search Portal, in the same way that you would Search though any of the big three. Although instead of using say Google, you Search via your own personal Search Portal. The results that they supply, are both quick, and also very good, and supplied in the same way that they would be with any other Search Engine, but here is the difference!
1/. They will give you $50 just for joining, no catch, your account is credit as soon as you join up with them.
2/. You then get the personal link to your very own Search Portal when you join, which you then use whenever you want to make a Search of the internet.
3/. They CREDIT your account every time you make a Search, using your own Search Portal.
Now the potential!
The Search Portal link is specific to YOU, so the idea is for you to get your friends, and maybe even business colleagues to also use YOUR Search Portal, after all it will cost them nothing, and they will get good results. The more people you can get to use your Search Portal the better….BECAUSE every time that it is used to make a Search by anyone using YOUR Search Engine Portal link, the Search company pays YOU!!
It progresses even further, it is completely Free to you, and you get the $50 sign up bonus mentioned above, but if your friends also sign up, they get the $50 bonus too, as do their friends, and their friend’s friends!
So there must be a catch?
I have NOT found one, and I have looked at it VERY closely. In fact I think it is a great idea, I have actually tried it, and as promised my account credit increased as they said it would. I believe that it is a very novel idea and one that could really take off. It is totally free to use, it does not cost the users anything, and so as far as I can see it really is a win win situation.
The Search Engine I am talking about, is also a Pay Per Click Search Engine, so they DO want you to use the money you earn to buy Pay Per Click listings, but then if you have your own website, and you are accumulating money for Free just by making Searches, then it also means that you are getting your “clicks” for Free too. They also have paid Membership, which I understand allows you to take the money you earn in the form of Cash Commissions, paid twice monthly via PayPal.
From my point of view, it looks like a new way of getting free traffic to my website.
So finally if you do have a web site, or maybe plan to have one in the future, would like to promote it for Free, then this is something that you should really take a look at.
After all they could be the internet’s next big player, and you are getting in on the ground floor!
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