Content is king when it comes to the internet. Fresh and relevant content is the key by which websites gain new audiences, keep existing ones and improve their page ranking in search engines. Practically everything revolves around content.
It is for this reason that web masters and business owners try their best to maximize the effect and benefit they can get from the content on their websites. One of the most effective ways of getting the most out of your content is to submit it to article directories.
An article directory is a large repository of information that has been collected over time by publishers who accept articles and then serve them. This is not free though in the sense that the submitter will not do anything. As payment for serving the article, the submitter is obligated to host a link to the article directory on his website.
These article directories are like a storage space for content. Writers of content can bring their articles to the directory and any person who is looking for a particular kind of content can go there and, depending on the rights given to people using content, gets it.
By putting your content in article directories there is bigger chance that your articles will be used by popular websites. This will surely improve your link popularity. This will also make you more visible to more people. As previously mentioned, since content is much sought after in the web, even website publishers would search for good quality content in these directories. As part of the stipulated agreement of most article directories, any website who publish content is required to include the author / content owner’s resource box. This can lead to more publicity and exposure for your website. But the best thing is that it does not cost a cent.
Tampilkan postingan dengan label web content. Tampilkan semua postingan
Tampilkan postingan dengan label web content. Tampilkan semua postingan
Jumat, 18 Februari 2011
Rabu, 02 Juni 2010
Are You At Risk Of Web Content Chaos?
RSS, Newsletter, Blog, Website…with so many places you can publish your web content to, how do you choose; especially when articles and time to publish them is limited. Besides, why should you publish your content in so many different formats? If you've been doing business online for any amount of time you know that building a list is integral to success. Regular website content brings search engine robots back. So do blogs. Blogs also help build your expert status and RSS is the new way for people to subscribe to your content without giving out their email address – among other things.
Ok, so you know it's all good and they will help build your business, but how can you do several or all without piling more work on your already full to do list? It's really quite simple.
Instead of publishing your newsletter entirely by email, publish it to a content management system or blog that will automatically create an RSS feed each time you update it. Your next step is to put that RSS feed into your mailing list manager*. Create a signup box as you would a regular newsletter and put it on your website or blog in a prominent area together with the RSS feed. It probably won't take more than a few minutes if you already have everything at hand.
From now on, people can choose to subscribe to your newsletter by RSS or email and every time you publish the newsletter to your website or blog, RSS subscribers will see that you have new content and people who opt-in for email will receive an email notice. To top it all off, the content is also archived online permanently and all you did was type and publish one time.
You know the amazing part is, that's not all. You can syndicate your newsletter for more exposure. Contact a few webmasters and ask them if they'd like free, automatically updating content on their websites. Create the codes for them so it's super easy for them to add you. When they do, the next time you publish your newsletter, their website gets updated immediately. If anyone wants to read more of your content, they would be brought to your site.
RSS is truly an exciting technology. Not only does it open many doors for you to share your content, it can also help you work smarter by cutting down your work as you read above. There's no reason why you shouldn't have an RSS feed today and if you already have one, it's time you should milk your RSS feed for all it's worth.
*Note: Not all mailing list managers can take your RSS feed and convert it into email updates.
Ok, so you know it's all good and they will help build your business, but how can you do several or all without piling more work on your already full to do list? It's really quite simple.
Instead of publishing your newsletter entirely by email, publish it to a content management system or blog that will automatically create an RSS feed each time you update it. Your next step is to put that RSS feed into your mailing list manager*. Create a signup box as you would a regular newsletter and put it on your website or blog in a prominent area together with the RSS feed. It probably won't take more than a few minutes if you already have everything at hand.
From now on, people can choose to subscribe to your newsletter by RSS or email and every time you publish the newsletter to your website or blog, RSS subscribers will see that you have new content and people who opt-in for email will receive an email notice. To top it all off, the content is also archived online permanently and all you did was type and publish one time.
You know the amazing part is, that's not all. You can syndicate your newsletter for more exposure. Contact a few webmasters and ask them if they'd like free, automatically updating content on their websites. Create the codes for them so it's super easy for them to add you. When they do, the next time you publish your newsletter, their website gets updated immediately. If anyone wants to read more of your content, they would be brought to your site.
RSS is truly an exciting technology. Not only does it open many doors for you to share your content, it can also help you work smarter by cutting down your work as you read above. There's no reason why you shouldn't have an RSS feed today and if you already have one, it's time you should milk your RSS feed for all it's worth.
*Note: Not all mailing list managers can take your RSS feed and convert it into email updates.
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