The seeming collapse of cyberspace in 2001 became a point upon which web trends turned. People predicted the end of the cyber era. However, this is all part of a vicious technological cycle of peak trends and shakeouts. It is at this point, that real success is measured. And the development of Web 2.0 is just that.The concept began with the premise that contrary to speculations of web-crashing, the Web or the Internet is more promising and needed than ever. The steady rate of development, and coming out of new sites and programs are taken as signs of a stronger Web space. This was taken into consideration by MediaLive International and the O'Reily Team in developing the concept of Web 2.0. However, the passing years have tangled the meaning of the concept. Disagreements about its meaning added to the general mayhem. What exactly is Web 2.0, and how does it differ from the Internet of the past (Web 1.0)?
Their main difference is that Web 2.0 strives to make the web space more personalized and interactive. Whereas Web 1.0 uses static HTML, the 2.0 version offers blog publishing which is highly interactive and dynamic. Web 2. 0 also tries to un-complicate the web experience so even newbies won't feel intimidated by the many links and complicated web designs. As a result, Web 2.0 prioritizes navigability and simplicity in website design. Moreover, sites can be managed by several authors rather than an exclusive group of Internet professionals.
Personal sites are also out of Web 2.0 together with the guessing game that comes with domain names. Personal blogs wherein the owner can post whatever interests him is the "in" thing. Plus, blog readers can comment on whatever the writer wrote, thus, the experience is kept active and dynamic. In addition, SEOs also make it easy to find information and websites. With Web 2.0, cyberspace can live up to its tag as an info superhighway.Other innovations on Web 2.0 version are the use of syndication and folksonomy. With this new applications, directories are no longer needed. Plus, new infoware are in constant beta. Software are easily available in the Internet rather than sold as separate items. Web 2.0 is easier on the user as compared to the older version. This makes Web 2.0 a stronger, steadier, and wider space wherein everyone can find a niche for himself.
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Sabtu, 14 Mei 2011
Kamis, 18 Februari 2010
A Brief History Of The Popup Ad
Pop-up ads are a form of online advertising on the World Wide Web intended to increase web traffic or capture email addresses. It works when certain web sites open a new web browser window to display advertisements. The pop-up window containing an advertisement is usually generated by JavaScript, but can be generated by other means as well.
A variation on the pop-up window is the pop-under advertisement. This opens a new browser window, behind the active window. Pop-unders interrupt the user less, but are not seen until the desired windows are closed, making it more difficult for the user to determine which Web site opened them.
For early advertising-supported web sites, banner ads were sufficient revenue generators, but in the wake of the dot com crash, prices paid for banner advertising clickthroughs decreased and many vendors began to investigate more effective advertising methods. Pop-up ads by their nature are difficult to ignore or overlook, and are claimed to be more effective than static banner ads. Pop-ups have a much higher click rate than web banner ads do (about every 14,000th popup ad is clicked on).
Pornographic web sites are among the most common users of pop-up ads. Some particularly vicious types of pop-up ads (again, most often seen in connection with adult entertainment sites) appear to have either been programmed improperly or have been specifically designed to "hijack" a user's Internet session. These forms of pop-ups sometimes spawn multiple windows, and as each window is closed by the user it activates code that spawns another window -- sometimes indefinitely. This is sometimes referred to by users as a "Java trap", "spam cascade" or "Pop-up Hell" among other names. Usually the only way to stop this is to close the browser.
Opera was the first major browser to incorporate popup-blocking tools; the Mozilla browser later improved on this by blocking only popups generated as the page loads. In the early 2000s, all major web browsers except Internet Explorer (then the most popular browser and still as of 2006) allowed the user to block unwanted pop-ups almost completely.
In 2004, Microsoft released Windows XP SP2, which added pop-up blocking to Internet Explorer. Many users, however, remain unaware of this ability, or else choose not to use it. Many others are not able to use it at all, as they do not use Windows XP SP2, but older versions of Windows. Some users install non-Microsoft ad-blocking software instead.
A variation on the pop-up window is the pop-under advertisement. This opens a new browser window, behind the active window. Pop-unders interrupt the user less, but are not seen until the desired windows are closed, making it more difficult for the user to determine which Web site opened them.
For early advertising-supported web sites, banner ads were sufficient revenue generators, but in the wake of the dot com crash, prices paid for banner advertising clickthroughs decreased and many vendors began to investigate more effective advertising methods. Pop-up ads by their nature are difficult to ignore or overlook, and are claimed to be more effective than static banner ads. Pop-ups have a much higher click rate than web banner ads do (about every 14,000th popup ad is clicked on).
Pornographic web sites are among the most common users of pop-up ads. Some particularly vicious types of pop-up ads (again, most often seen in connection with adult entertainment sites) appear to have either been programmed improperly or have been specifically designed to "hijack" a user's Internet session. These forms of pop-ups sometimes spawn multiple windows, and as each window is closed by the user it activates code that spawns another window -- sometimes indefinitely. This is sometimes referred to by users as a "Java trap", "spam cascade" or "Pop-up Hell" among other names. Usually the only way to stop this is to close the browser.
Opera was the first major browser to incorporate popup-blocking tools; the Mozilla browser later improved on this by blocking only popups generated as the page loads. In the early 2000s, all major web browsers except Internet Explorer (then the most popular browser and still as of 2006) allowed the user to block unwanted pop-ups almost completely.
In 2004, Microsoft released Windows XP SP2, which added pop-up blocking to Internet Explorer. Many users, however, remain unaware of this ability, or else choose not to use it. Many others are not able to use it at all, as they do not use Windows XP SP2, but older versions of Windows. Some users install non-Microsoft ad-blocking software instead.
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